A finance and money blog for the people who need to be in the know.
Communication during a crisis is quickly becoming one of the major functions of a well run public relations department. Companies are now realising that they need to proactive rather than reactive, how a company survives after suffering a crisis will
Small business tend to underestimate the power of public relations. They either see it as a problem advertising will solve, or try to manage it themselves. If any of these warning signs look familiar, you may need PR help. Your
Although it’s always tempting to save money by keeping all areas of your business in-house, there are times when it would be more cost-effective to outsource this to qualified professionals. There are very few companies that can afford to set
One of the keys to successful business performance is knowing how to communicate important news to your target audience – which usually means dealing with the press in some form. This isn’t always as easy as simply firing off an
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